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IDC: Apple dominates tablet market in Q1 2021 with 31.7% market share

Added 05-01-21 10:31:06am EST - “According to a preliminary report by IDC, Apple has a 31.7% of market share in the tablet segment, followed by Samsung with 20.0%.” - 9to5mac.com


Posted By TheNewsCommenter: From 9to5mac.com: “IDC: Apple dominates tablet market in Q1 2021 - 9to5Mac”. Below is an excerpt from the article.

Quarter over quarter, Apple dominates the tablet market with the iPad. According to a preliminary report by IDC, the company has a 31.7% of market share in this segment, followed by Samsung with 20.0% only. This data represents the months of January, February, and March.

While much of the world is still dealing with the COVID-19 pandemic, sales of tablets and Chromebooks remain on fire. Tablets had an outstanding first quarter of 2021 (1Q21) with 55.2% year-over-year growth and shipments totaling 39.9 million units, according to preliminary data from the International Data Corporation

“While vaccine rollouts and businesses returning to offices may slow down the work-from-home trend, we are still far from returning to ‘normal’ working conditions and hence the demand for tablets, especially detachables, is expected to continue for a while,” said Anuroopa Nataraj, research analyst with IDC’s Mobility and Consumer Device Trackers.

As for Apple, preliminary results show the company shipped 12.7 million iPads in Q1 2021, with a 31.7% market share. It’s a 64.3% year-over-year growth. The Cupertino company is followed by Samsung, Lenovo, Amazon, and Huawei.

Last week, Apple reported record Q2 2021 earning with $89.6 billion in revenue. Although the company doesn’t report unit sales for any of its hardware products, the iPad had a %79 YOY grow:


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