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Here's the data showing why TikTok's court victory was vital

Added 09-28-20 05:14:02am EST - “If it were banned for six months, TikTok said between 80 and 90% of users would not return to the app.” - Businessinsider.com

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Posted By TheNewsCommenter: From Businessinsider.com: “Here's the data showing why TikTok's court victory was vital”. Below is an excerpt from the article.

TikTok triumphed in a late-night judgment putting a stop to a US government ban on its app overnight in an extraordinary Sunday hearing in a Washington DC court, but it has been bruised by its battle with Trump.

The app was due to disappear from app stores on September 27 thanks to an order by the US Commerce Department, until district judge Carl Nichols decided otherwise. The judge's legal opinion will be released later on Monday, but in the hearing he seemed to express skepticism that the US government had followed due process.

However, the victory for TikTok is a small one, and only stays the app's potential execution: Further hearings are expected in the case.

Documents filed in the case to justify why the judge shouldn't allow the app store ban to go ahead show just how damaging Donald Trump's fixation on TikTok has been.

Before July 1, when Donald Trump began mooting a potential ban for TikTok, the app was added 424,000 new users in the United States every single day. "Eliminating this influx of new U.S. users would cripple our growth and immediately cut into our market share," said TikTok's US chief, Vanessa Pappas, in a submission to the court.

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