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First Apple Store in the center of Rome opens soon on Via del Corso

Added 05-14-21 06:31:02am EST - “Apple's long-term vision for Rome is about to become a reality with a grand new store steeped in history. First previewed last January, Apple Via del Corso is the result of intense collaboration between countless talented teams across…” - 9to5mac.com

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Posted By TheNewsCommenter: From 9to5mac.com: “Apple Via del Corso prepares to open in Rome - 9to5Mac”. Below is an excerpt from the article.

Apple’s long-term vision for Rome is about to become a reality with a grand new store steeped in history. First previewed last January, Apple Via del Corso is the result of intense collaboration between countless talented teams across many years.

❂ Apple Via del Corso opens soon on Rome’s famous shopping street. Grand opening details will be announced in coming days. Apple has decorated the store with a marble-themed Apple logo.

❂ Apple opened its first store in Italy more than 14 years ago and will now offer support, products, and creative sessions to customers in the center of Rome for the first time. Apple Via del Corso is Apple’s 17th open store in Italy.

❂ Working with architects Foster + Partners, Apple revitalized a 19th-century palazzo. Exterior details were restored with extreme attention to detail, and the palazzo’s interior was reimagined to honor its historic character.

Apple Via del Corso is located in Palazzo Marignoli, a distinguished structure that has hosted some of Rome’s brightest creatives since the 1880s. For nearly 70 years, writers, painters, actors, and journalists gathered in the palazzo at Caffè Aragno, a storied hub of Roman culture.

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