Dr. Fauci joining Snapchat to boost vaccine confidence among target demographics in WH media blitz: report
Added 04-18-21 08:29:02pm EST - “The Biden administration has reportedly partnered with Twitter and Facebook to inform? users of their COVID-19 vaccine eligibility as? states move? to make all U.S. residents 16 and older eligible for the COVID-19 vaccine.” - Foxnews.com
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The Biden administration has reportedly partnered with Twitter and Facebook to inform users of their COVID-19 vaccine eligibility as states move to make all U.S. residents 16 and older eligible for the COVID-19 vaccine.
An unnamed administration official told Axios that the White House plans to launch a targeted "media blitz" on Monday that will target specific demographics who tend to show higher rates of vaccine hesitancy, including Latino and Black communities. The digital push will also target conservatives on social media, the outlet reported.
The social media platforms will send push notifications informing users of their vaccine eligibility, Axios reported.
White House officials will also reportedly partake in the effort, appearing in interviews with Telemundo, All Ag News and radio host Rickey Smiley, who is popular among Black communities, Axios said.
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